CEO, Business Development
Aristotelis is an experienced Marketing & Sales professional, primarily in the fields of Brand Activation Strategy, Shopper Marketing Strategy, New Business Strategy.
He has worked with multinational & local brands such as Alpha Bank, Absolut vodka, Samsung, Dixons, L’oreal, Vichy, Moet & Chandon, Bud beer, P&G, SCA Hygiene products, Wind, Kris-Kris, Allatini, Elite, Haagen Dazs, Green Cola, Intersport, Illy, JTI, Nestle, Forthnet, Coca-cola, Campari and more.
Several of his projects have been awarded at Ermis Awards, Sales Excellence Awards, Corporate Affairs Awards, Event Awards. He also earned a global distinguish for ABSOLUT EXPRESSION EXPERIENTIAL CAMPAIGN.
He holds a Master degree in Management & a Master degree in Marketing Communication with New Technologies.
She has extensive and diverse experience in the area of commercial communication, having worked for many years at advertising agencies in Greece (McCann Erickson Athens, Leon and Partners, Up!Set), for Greek and international clients. Αs Client Service Director, she managed projects covering a wide range of areas (branding, launch campaigns, promotional schemes, media planning) for clients equally diverse: from mobile telephony, food & beverage, retail, banking to NGO’s. In addition, she designed and co-ordinated, as New Product Development and Advertising Director in leading food chains (Goody's, Taco Time) a number of innovative and commercial product launches.
Through out these years, several of her team’s projects as well as her design projects have been awarded at A' Design Awards, Ermis Awards, European Design Awards, RedDot Awards. She has also presented her work at seminars on Innovation and Marketing Excellence.
She holds a MA Degree in International Relations, an LLM Degree in European Law, as well as a BA in Graphic Design.
Digital Marketing Expert
Vassilis is an experienced data-driven digital marketing consultant with both technical analytical/data abilities and a flare for creativity, innovation and storytelling inspired from the data. He is passionate with Omnichannel Digital Marketing Strategy, Social Media Strategy & Advertising, Digital/Web Analytics & Reporting, Data Analysis, Performance & Growth Marketing and CRO. Data really powers everything of what he does and he strongly believes that you can have data without information, but you cannot have information without data.
He has worked with several B2C and B2B multinational & local brands and he has experience in the areas of FMCG, eCommerce, Fitness, Health & Wellness, Energy Transition/Power & Renewables.
He holds a Bachelor Degree in Marketing & Communication (AUEB) and a Master Degree in Marketing & Business Analysis (University of Edinburgh Business School).